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Essential Marketing: Make Your Message Clear (or Avoid the Noid!)

Watching advertising with the sound down is an interesting exercise in clarity of message. Does Domino's new Noid ad make its message clear?

Congrats to!

Congratulations to our client, theMITH himself, Chuck Mindenhall, for rolling out his new site—

[Book Review] Contagious: Why Things Catch On — by Jonah Berger

Here's a review of the 2013 book, Contagious: Why Things Catch On, by Jonah Berger. It's is a quick, fun read about the nature of why some things go viral and some things don't.

Design Trend: One Color Logo Design

Logo design is about who you are as a company, yes, but now it's become a roadmap for your customers. Simplifying to a one color logo design may give your app icon increased recognizability.

New Year, New Look

Hello! Welcome to Loodon’s brand new, freshly redesigned website! The hardest thing for any designer to do is to design for themselves, but we finally carved out some time to do it. We hope you take a second to explore our offerings and please contact us if you have questions about what we can do […]


An important and often misunderstood aspect of a strong SEO plan for any website is backlinks. Backlinks are the powerful resource that connects different websites to each other in order to authenticate their knowledge...

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